Artisan Marketing Communications offers clients PR and marketing communications advice, practical support and implementation.

Wednesday, August 29, 2007

Summer time and everything is easy

I still have the feeling that even though we left school some time ago the school clock is still running in regard to businesses.

July, August and December are often ruled out as times to look for a decision to be made or a contract signed as is Easter.

Of course people have families and take holidays. So is this the time to go with the flow or make hay? Well in terms of PR December is a brilliant time to send that big release as the flow of information to journalists lessens. As of getting out and about, making contacts signing contracts I am not so sure. And then when you ask businesses some concur with the seasonal flow of activity, others not, and others say that it cannot be predicted how a month will turn out.

I, for one, am looking forward to September when everyone looks to forge ahead.


Post a Comment

<< Home