Artisan Marketing Communications offers clients PR and marketing communications advice, practical support and implementation.

Saturday, September 08, 2007

Lessons in social networking

My local adult education college is now offering courses in social media networking or more precisely how to customise your My Space page.

While it has seen a demand and you could say its marketing is proactive, has it missed the boat already?

As one client in IT put it (more or less) to me when I expressed my surprise at the course being offered, next to traditional lines in cooking and ceramics: "Shouldn't it focus on Facebook, My Space is already on its way out."

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